Why should you invest in this smallcase?

Consumption in rural India is growing at 1.5 times the rate in urban India.


  • Budget 2020-21 saw an increased outlay of ₹2.25 lakh crore towards rural development schemes, the highest ever
  • The volume of institutional credit for the agriculture sector is raised to ₹15 lakh crore from ₹11 lakh crore last year, with an aim to double farmers income by 2022
  • This Budget also set aside ₹6,000 crore for digitisation of 1,00,000 gram panchayats through Fibre to the Home (FTTH) connections
  • 35 lakh farmers stands to benefit from PM KUSUM 700 crore Budget outlay for solar pumps installation
  • Higher rural consumption can also be attributed to increased purchasing power, stable inflation, augmented government spending towards rural infrastructure development and poverty elimination programs


This smallcase has companies that either derive a significant amount of their revenue from rural India or are striving to enhance their foothold across rural markets to benefit from increasing rural demand.

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Factsheet 

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Created by smallcase Research

Past Performance vs 

1m6m1y2y3y4ymaxSIP
Current value of ₹ 100 invested once 
on inception

Mar 3, 2014

of this smallcase would be
Rising Rural Demand
₹ 255.67
Equity Large & Mid Cap
₹ 154.16
201520162017201820192020100150200250300350400

Launch

Past performance doesn't guarantee future returns & is inclusive of all rebalances. Download chart