About the smallcase

India is likely to be the third-largest consumer market in the world by 2030.

  • Spending habits and consumption patterns have changed with the increased disposable income in the hands of millennials
  • India’s aspirational class is huge and its total consumption is also very high
  • This change in consumption patterns will increase demand across sectors like food & beverages, clothing & footwear, household goods, healthcare and leisure facilities
  • Companies with strong brands will benefit from such consumption
  • A brand is usually a name that consumers emotionally associated to, which creates a moat for the company

This smallcase consists of companies that have been able to leverage their brand power into an outstanding financial track record over the years.

Download key points of this smallcase

Past Performance vs 

Equity Large Cap

1m1y3y5ymaxSIP
Current value of ₹ 100 invested once
at launch

Apr 4, 2016

would be
Brand Value
₹ 243.00
Equity Large Cap
₹ 203.14
201720182019202020212022100150200250

Note: All performance graphs & numbers are calculated using only the live data and includes rebalances. Past performance doesn't include cost or guarantee future returns.