• India's internet users are expected to reach 900 million by 2025, from approx. 622 million internet users in 2020, increasing at a CAGR of 45% until 2025.

• OTT video services market (video-on-demand and live) in India is likely to post a CAGR of 29.52% by FY26, driven by rapid developments in online platforms and increased demand for quality content among users.

• India's data consumption rate is the highest worldwide, with about 12 GB per person per month.

• Rapid adoption of 'Digital' as a way of life by many an Indian is likely to spur demand for good quality content, which augurs well for companies of repute operating in Media and Entertainment Sector in India Source:ibef.org

Note: Being a thematic smallcase, this smallcase is likely to have fewer stocks/ETFs. Suggested (not mandatory - completely discretionary in your hands) amount of investment is of the order of Rs. 1.00 Lakh. It can be higher or lower based on individual's investible surplus, risk appetite , risk capacity, risk profile, asset allocation framework etc. This is a research recommendation in that sense. Conditions apply.