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Investing in Innovation

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Investing in Innovation

Author Shreya Gupta
Published March 1, 2022
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Reading Time: 3 minutes

Innovation is everywhere! Even before this word got widely popularised, we Indians used ‘jugaad’ to build new products, which transformed how we lead our daily lives. Such was the lasting impact that even Oxford included this word in their English dictionary. 

But did you ever think that you could possibly invest in these innovations? Read on to find out. 

Disruptive innovations have solved some of the world’s most pressing problems. In one such example, Hindustan Unilever, the FMCG giant who has featured on the Forbes list of The World’s Most Innovative Companies, innovated to solve an India-focussed problem– acute shortage of water. In 2018, HUL relaunched its most popular detergent bar and powder ‘Rin’ with a ‘smart foam’ technology that did not allow the foam to stick to clothes. This reduced the number of rinses and helped the consumers to save water, time and effort. In addition to this, the new technology improved the core properties of the brand – brightness and superior cleaning. The patented technology helped save up to two buckets of water in every washing cycle. 

The innovation also aligned with the rising concerns over global warming and the water crisis and helped people cut costs and time to procure water for this purpose.

Why should I invest?

  1. Innovation is the main driving force for future growth, which leads to building new products, leading to value creation in the global economy. 
  2. Innovation-linked themes are promising since we are in the middle of unprecedented innovation. Every day, there is a new genetic breakthrough or a new tech company with a unique proposition. This trend is moving at an advanced pace. 
  3. Innovation is going places! It isn’t restricted to any one sector or in just one technology. Innovation can occur across companies of various market capitalisation and geographical locations. 

And there’s a smallcase for that…

Just how we Indians cracked the code to use ‘jugaad’ to make our lives easier, the folks at Wright Research made our work simpler by bringing us Wright💡Innovation. This smallcase has an array of companies that have championed innovation in electric mobility, biotechnology, e-commerce, digital revolution, and the fintech space. Their research team identifies the finest innovators in the Indian public market and gauges the performance of key players who are shaping the future.

Wright 💡 Innovation smallcase by Wright Research

How’s this smallcase performing?

This portfolio went live at the end of March 2021. The innovation portfolio has been leading the benchmarks massively since the launch. Since inception, the portfolio is up 12.68%, while the equity index is only 1.12% up.

Meet the Manager of this smallcase!

The team that helps you strike the Wright balance!

The folks at Wright Research are passionate individuals focused on bringing a quantitative investing revolution to India. With decades of experience amongst them, their expertise in quant, AI and finance adds the cherry on the cake. They are driven by their purpose of democratising the access of AI and quant-driven investment products for everyone. 

For further information, check out smallcase.com/manager/wright-research

Wright Research’s offerings come with a small subscription fee that you can check out on the above website. The subscription includes regular rebalance updates (this smallcase is currently rebalanced monthly), access to their channels, weekly newsletters, and more! 

This is your opportunity to invest in things that didn’t exist a few years back.

Today’s innovations could become your investments tomorrow!

Author

  • Shreya Gupta

    Marketer @smallcasehq

    View all posts

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Shreya Gupta

Marketer @smallcasehq

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