Home Blogs ITC Hotels Demerger: Reshaping India’s Hospitality Landscape
smallcase Stories

ITC Hotels Demerger: Reshaping India’s Hospitality Landscape

Reading Time: 3 minutes

The hospitality industry in India is witnessing an interesting development as ITC Hotels plans to demerge from its parent company, ITC Limited. As the country’s second-largest hotel chain after Indian Hotels Company Ltd (IHCL), ITC Hotels is poised for a new chapter in its journey. In this blog, we’ll explore the reasons behind the demerger, analyze ITC’s position against its biggest competitor, and assess the potential impact of this move on the hospitality sector.

Why the Demerger?

ITC’s core businesses, including cigarettes and FMCG, have been major contributors to its revenue and profitability. The hotel business, while significant, requires substantial capital investments. By demerging, ITC can unlock surplus cash, which can be reinvested in its core businesses, bolstering return ratios and valuation multiples.

Proposed Demerger Terms: According to the proposed plan, ITC intends to retain a 40% stake in the new entity, while existing ITC shareholders will hold the remaining 60%.

Pros of Demerger:

  1. Post-pandemic, the hotel business is witnessing increased demand, with higher occupancy rates and average room rates (ARR).
  2. The new entity can attract fresh capital from investors and explore strategic partnerships, potentially accelerating growth opportunities.

ITC vs. IHCL:

While IHCL currently enjoys twice the revenue of ITC Hotels, both chains have demonstrated strong operational efficiency, boasting over 30% EBITDA margins and high ROCE (return on capital employed) in FY23. IHCL has a more extensive portfolio, including luxury properties that yield high margins. However, ITC Hotels has ample room to gain a substantial share in the hospitality industry.

YearsITC Hotel RevenueIHCL RevenueITC Hotel EBITDA MarginIHCL EBITDA MarginITC ROCEIHCL ROCE
FY181,4184,16522%17.60%3%5%
FY191,6654,59522.50%19.90%3%8%
FY201,8374,59623%23.90%3%7%
FY216281,740-43.10%-11.30%-9%-6%
FY221,2853,2116.10%17.40%-3%1%
FY232,5855,94932.20%32.70%10%13%
Source: IHCL Investor presentation, Axis Securites, Emkay Report, Motilal Oswal

Comparing IHCL and ITC Hotels: IHCL operates 188 hotels with 21,338 rooms, while ITC Hotels has 122 hotels and 11,200 rooms. IHCL’s luxury Taj brand includes 81 hotels with 11,539 rooms, while ITC Hotels’ luxury segment consists of 15 hotels with 4,233 rooms.

Indian Hotels Company Ltd.
SegmentBrands# of Hotels# of Rooms
LuxuryTaj8111539
Mid-market/upscaleVivanta + SeleQtions485162
BudgetGinger594637
Total18821338
Source: Company Annual Reports

ITC Hotels
SegmentBrands# of Hotels# of Rooms
LuxuryITC Hotels154,233
Luxury LifestyleStorii357
PremiumWelcomHotel242,600
PremiumMementos1117
Leisure and heritageWelcomHeritage36950
Mid-market/upscaleFortune433,300
Total12211200
Source: Company Annual Reports

Future Outlook:

The demerger holds the potential to reshape ITC Hotels’ trajectory, allowing it to focus on its core strengths and attract fresh investments. While overtaking IHCL as the market leader may be a long-term goal, ITC Hotels has a promising road ahead to gain a significant share in the hospitality industry.

Conclusion:

The demerger of ITC Hotels from its parent company presents an intriguing opportunity for the hospitality industry in India. As the company charts its independent course, the potential for growth and market leadership remains high. Investors and stakeholders will closely watch the developments, eager to witness the impact of this strategic move.

Explore The FMCG Tracker smallcase

Explore Now

Liked this story and want to continue receiving interesting content? Watchlist Windmill Capital smallcases you’d like to read more stories about!

Windmill Capital Private Limited is a SEBI registered (SEBI Registration No. INH200007645) Research Analyst

Disclaimer: Investment in securities market are subject to market risks. Read all the related documents carefully before investing. Registration granted by SEBI, membership of BASL (in case of IAs) and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors. Visit bit.ly/sc-wc for more disclosures.

The content in this article is purely the author’s personal opinion and is for informational and educational purposes only. It should not be construed as professional financial advice and nor to be construed as an offer to buy /sell or the solicitation of an offer to buy / sell any security or financial products. The views and opinions stated in the content belong to the author. Smallcase Technologies Private Limited does not uphold nor promote any of the views / opinions.

You may want to read

Your email address will not be published. Required fields are marked *

ITC Hotels Demerger: Reshaping India’s Hospitality Landscape
Share:
Share via Whatsapp