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Ayushi Gangwar, Author at smallcase

Tales of Beedle the Bard from smallcaseHQ

Emotional Connections to Economic Success: Unraveling the Nostalgic Powerhouses

Reading Time: 5 minutes

Maggi, Amul and Cadbury, every brand reminds us of a childhood memory. How do the brands use Nostalgia to sustain dominance in the market?

From Seoul to Stardom: K-Pop’s Economic Symphony

Reading Time: 6 minutes

Korean culture has made its mark globally. But how did it originate? And what makes K-Pop so successful economically?

Rhythm and Revenue: The Business of Music Festivals

Reading Time: 7 minutes

How do music festivals earn money? What role does location, artist lineup and sponsorship play? Read on!

A match made in heaven: Indians and Gold

Reading Time: 3 minutes

Indians love Gold! Investing in gold is easier in the digital age. What are the investing options you can look at? Read on!

How do Infrastructure projects transform the economy?

Reading Time: 3 minutes

India's developing for good! How do these infra projects influence the economy? Read on to know more!

The Corporate Succession: How does CEO transition affect the company?

Reading Time: 4 minutes

Corporate Succession plays a big role in any company. What impact does it have on the people and investors associated with the company?

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